Consumer Articles
Damon Motor Coach Releases 2010 "Lightning in a Bottle" National Spring Cleaning Event
April 30, 2010
ELKHART, IN — Damon Motor Coach, a division of Thor Industries, Inc. has announced the release of their “Lightning in a Bottle” National Spring Cleaning Event, a retail rebate promotion. The promotion offers retail rebates up to $10,000 for the purchase of any new, unused, unregistered, Damon Motor Coach Daybreak, Challenger, and Tuscany models purchased through an authorized, participating Damon Motor Coach Dealership. The promotion is set to run from May 1, 2010 through June 30, 2010.
Matt Thompson, Vice President and General Manager, said “We are very excited about this promotion!” Matt went on to say “We worked with several key dealers to help design this event. The biggest difference between this and programs of the past is the effort we’ve put into promoting it to the retail customer. We really want to create a market and drive traffic to participating dealer’s lots”. Participating dealers were provided point of purchase materials to promote the program within their dealership and a full color mailer has been sent to qualified retail customers. In addition, the promotion will be advertised on the Damon Motor Coach website at www.damonrv.com as well as various social medias including Facebook, Twitter, and YouTube. For a list of authorized, participating dealers in your area contact Damon Motor Coach at 800-860-5658.
Damon Motor Coach designs and manufactures a full line of affordably-priced, yet quality built Class A motorhomes. Models including the Astoria and Tuscany diesel pushers, Avanti high-mileage diesel, and the gas-powered Daybreak, Challenger, and Outlaw models. Damon is a subsidiary of Thor Industries, Inc., Jackson Center, OH (NYSE: THO), the world’s largest manufacturer of recreation vehicles.
